Hi, I'm Erika Vieira

Ready to take your YouTube channel to that next level for 2018?

I've got you covered with the Beauty and the Vlog YouTube Bootcamp. 

Too many people dive into creating video content without understanding their purpose for doing it. They end up disappointed or spinning their wheels because they don't connect with their why and as a result, they don't find their audience.

Audience attraction comes from connecting with your "why".


I am here to help video creators discover their purpose so that they can attract an audience of raving fans, release videos that get hundreds of thousands of views and create content that makes an impact.  


I can’t rate Erika and her mastermind highly enough!

During our strategy session, Erika completely blew me away with her feedback critical eye. Since our session, I have enjoyed great channel growth and amazing feedback from my subscribers. Before our session, I was growing by 10 subscribers a week, and my best video had 200 views.

Now, having implemented Erikas advice, and utilising her willingness to offer follow up support to her Mastermind group, I have grown from 1000 subscribers, to over 130,000 subscribers in less than three months.

Being a Youtuber or up and coming Youtuber can be challenging and isolating, but with Erika and Beauty and The Vlog, I feel part of a community, and fully supported.I have found a tribe of creators who I can belong with. 

Emma grew from 1,000 YouTube subscribers to nearly 300k in less than one year! As a result, she quit her job and now does YouTube full time as a career. 


I have worked with dozens of video creators. The techniques and secret systems I have discovered through my consulting experiences and interviewing hundreds of YouTube creators have dramatically changed the lives my clients. 

Once my clients have undergone their coaching sessions with me, they have a newfound confidence in their content, a more strategic approach to topics and an end goal resulting in rapid growth and audience attraction. 

Many of my clients have gone on to quit their day jobs, reach follower goals in the six figures and ultimately achieve the influence they desire.

Erika has helped me grow my YouTube channel in tremendous ways!  The lessons I’ve learned from her about YouTube, other social media platforms, and branding strategies have been so valuable to me.  Erika is a genuinely nice person who wants to see others succeed, but she’s also extremely knowledgeable in social media influencing.  I am so thankful I stumbled upon her in the beginning stages of my YouTube channel.  I truly believe her advice and encouragement helped me take my channel to the next level.

Shea started at 0 and grew over 175k YouTube subscribers in one year!


I would love to be able to guide you and help you just as I have helped countless others. As a member of my bootcamp you get to be a part of a group of influencers who care about their work as much as you do and are willing to invest the time, energy and resources needed to get ahead.

You also get one on one coaching sessions with yours truly. No more guessing. No more experimenting. No more taking months to figure out what works and what doesn't. Fast track your way to success on YouTube with a coach that can point you in the right direction and give you the tools that are specific to YOU, your channel, your audience and your message. 

What are you waiting for?

When I implement Erika’s advice, my subscribers immediately notice and compliment me on the changes. She’s SO good at finding those little, easy to change improvements for my channel that make a big difference!

Jen passed the 100k subscriber mark October 2017! 

I would HIGHLY recommend Erika’s strategy sessions! She was able to really help me narrow down my niche, something I have been struggling with since I started, and gave me such great insight on how to not only grow my channel but how to really engage with my audience!

Nicole recently hit 13k YouTube Subscribers!

Nicole WeismanThe Makeup Mistress

The Beauty and the Vlog YouTube Bootcamp

The YouTube Bootcamp is currently enrolling now!

If interested in joining, purchase your package today before enrollment closes. 

The bootcamp begins January 29th. 

Silver Package: Mastermind Only

This package includes the Mastermind Program Only. 

  • Invitation to Private Mastermind Community for 60 days which will include the following:
    • Weekly Exercises 
    • 4 Step Audience Attraction System Workshop
    • Accountability, Goal Setting, Checklists, Deadlines, Deep Dives into various YouTube topics, "Why" and "Niche" discovery and refinement, and lots more.
    • Beauty and the Vlog Bootcamp Workbook and Guide
    • Ability to ask questions during weekly Q&A sessions

Gold Package:

Private Strategy Session + Mastermind Group

This package is for the creator who wants an individualized strategy session along with the 60 day Beauty and the Vlog mastermind program.

  • 60 Day Private Mastermind Commmunity + 1 Private Strategy Session 
    • Everything listed in the silver package.
    • PLUS: Personalized 60 day channel improvement plan
    • PLUS: One 45-minute Private Strategy Session with me via Skype.

Diamond Package:

2 Private Sessions + Mastermind Group 

This package is for the video creator who wants multiple strategy sessions along with the 90 day Beauty and the Vlog mastermind program. 

  • Everything listed above in the Silver and Gold Packages.
  • PLUS Personalized 90-day channel improvement plan.
  • PLUS Additional 30 days in the Private Mastermind Community where we cover advanced YouTube techniques.
  • PLUS 90 Day Accountability Power Group 
  • PLUS 30 Minute Follow Up Strategy Session After 90 Days

What clients and colleagues are saying

The strategy session was so helpful for my channel. I continue to implement those strategies months later and have seen so much growth. Erika looked through my channel thoroughly before the session and asked what I want from my channel. She suggested a few strategies I implemented. The strategy session was very helpful for me in the sense that I now know what to do and it helped me get the ball rolling.

Karolina recently surpassed 45k YouTube subscribers!

I really enjoyed my channel review with Erika. She was extremely thorough and honest. All her tips were incredibly helpful and I learned a lot about myself and my channel. Since taking on Erika’s tips I’ve seen a huge jump in certain videos that needed tweaking and a huge boost in subscribers. I’m forever grateful to Erika for taking the time to help me and my channel.

Sara just passed 23k YouTube subscribers! 

My strategy session with Erika was so helpful for my channel.  When you are creating a business around yourself and your own personality sometimes it can feel like you’re too close to it to see what needs improvement.  Erika gave me honest feedback and constructive criticism that I am incorporating into my business everyday.  My channel has been growing ever since!

Sarah just passed 10k YouTube subscribers! 

Sarah BlodgettEveryday Starlet
Not only is she gorgeous, Erika is very intelligent. She understands marketing in a social world. Her message is clear, to help inspire and educate people who want to create a brand for themselves through YouTube. Her content is great and I support her dedication and hard work.

Stephen is at almost 500k YouTube subscribers!

Stephen MarinaroThe Salon Guy
When I first hired Erika to help my channel, I was a little skeptical because I didn’t know if she would be able to help me. I was in a place where I needed a coach to tell me what I needed to improve on. I was very frustrated because I was putting so much effort and work on my channel but I wasn’t seeing much activity. I am so glad I hired Erika because she had a great impact on the growth of my channel. I was able to really find my niche and concentrate on it. Erika is so knowledgeable in the social media, marketing industry and she knows what works and what doesn’t. She will be able to guide you and help you grow your social media.

Tina just hit 4k YouTube subscribers and has nearly 500k video views! 

Erika is my go-to resource whenever I have questions about sponsorships, brand relationships, and growth strategies. Erika has a strong intuitive business mind, and has helped me understand where I need to focus and prioritize in order to grow my social media business.

Jacquelyn just hit 300k Instagram followers and has grown her channel to almost 10k subscribers in less than a year! 

Erika is a wealth of knowledge and information when it comes to the growth and success of running a youtube channel. Her channel critiques + strategy sessions are extremely well thought out and thorough. Its amazing to me how she can look at a channel and pin-point exactly what can be improved upon! And whats great is she is not just giving constructive criticism and leaving it at that – she gives suggestions, tips and tricks on HOW you can improve and what exactly can be done differently or better. A Channel Critique/Strategy Session with Erika will truly change the way you think about and view your channel as well as how Youtube works. You’ll learn how to make  youtube work in your favor!With my own channel critique there were a couple things she mentioned that I feel like I already knew I could be doing, but she made me realize how important it was for me to really be doing them. It was an eye opener. She also mentioned several new things and ideas that I had no clue I SHOULD be doing in order to get more views to my videos. I learned more about what my true niche was and what I needed to let go of in order to really grow and get my channel in the right direction. She also gave me some great advice on how I could really showcase small & indie brands that I had a passion for working with! Overall, she gave me knowledge on how I could work smarter and not harder to the point of burn out (which is where I almost was when I had my session with her). I am so thankful for her help, insight and knowledge. It has helped me tremendously and I know it would be a help to anyone who has a session with her!

Maria just hit 5k YouTube subscribers! 

I found Erika a year into my YouTube channel. Through her help, I have gained a better understanding being a social media influencer. A year ago, when I started listening to Erika, I was posting just to post videos and pictures on Instagram. Although I had an end goal, I didn’t know how to get there or how to transition my passion project into a business. Implementing a strategy into my YouTube channel made my channel boost up from 3k subscribers to almost 8k now in less than a year.

Nathaly is almost at 10k YouTube Subscribers and launched and facilitated The Fresno Women’s Summit!

Erika’s review of my channel was extremely valuable. She really took the time before our meeting to do an in depth analysis of my channel. When we met she was thoroughly prepared with questions and suggestions for my channel. You could really tell that she watched my videos and understood me and the audience that I was trying to reach. Erika gave great advice about all kinds of things from high level to small details.  In addition, we talked about how I was marketing myself and in narrowing down my target audience, I have achieved great results. Erika is the sweetest person and since she is very engaging and just the nicest person, she keeps things very positive throughout the review. I am very glad that I worked with Erika and highly recommend her.

Nicole just hit 5k YouTube subscribers! 

Working with Erika really helped me figure out how to work with my channel and get it to what I want it to be. My channel was growing so slow until I spoke with Erika. She helped me rebrand my channel and is always there when I need advice. She is so knowledgeable about the YouTube and Social Media world, and I recomend anyone to work with her to build whatever platform you are looking to grow in.

Rosa has almost 3k YouTube subscribers and 400k video views! 

Erika has an unmatched ability to reverse-physiology success so that any YouTuber can save MONTHS of trial and error, by getting the solutions she uncovers from YouTube sensations. Her podcasts aren’t over-satured with adds or for-profit content, because she truly puts her reputation above a price, only supporting what she truly believes in and her followers respect that.

Ashley just hit 10k YouTube subscribers and has almost a million video views! 

The online space can be a tricky place to navigate and it’s sometimes hard to stay on top of what to do, and how to do it because people often keep the skill sets they’ve learned so top secret and that’s what I have found to be the most valuable thing I’ve found in the community that Erika has has created – amongst Beauty and the Vlog. You have a whole team that is there to help and support you on your way to success.

Nicole just hit 50k Instagram followers! 

Any questions?

Any questions or want to shoot me a note? You can contact me here.

Ready to get started? Sign up HERE