headerphoto

Are you a blogger or video creator looking to grow online?

I'm Erika. Welcome to the #1 online community for beauty, fashion and lifestyle influencers. Join thousands of others and get access to my FREE 6 page Niche Discovery Workbook.

The Viral Video Beauty Queen Reveals Her YouTube Secrets

The Viral Video Beauty Queen Reveals Her YouTube Secrets with Mayra Garcia AKA Mayratouchofglam: Beauty and the Vlog Podcast 100

“We all do this because we love it but it is nice to get recognized for your work.” – Mayra Garcia

Have you had thoughts about starting a YouTube channel but don’t have the confidence or are too shy to take the plunge? Check out today’s episode and see how our guest overcame her fears and shyness to become YouTube’s viral video beauty queen.

Mayra Isabel Garcia, of Mayratouchofglam, knew from the start that she wanted to have her own YouTube channel. But she didn’t always have the confidence from the get go nor did she expect to end up with a viral video that would boost her to stardom. Now, her beauty channel has around 1.7 million subscribers and 111 million views.

“I think my craziest videos are the ones that help me out the most.” – Mayra Garcia

As a freelance makeup artist, Mayra was encouraged by the people around her to start posting her own makeup tutorials. She initially did it just for fun. It wasn’t until she was tapped by StyleHaul that she realized she could actually get paid and build a career around it. She quit her day job and devoted more time to her channel, posting videos a lot more consistently than when she first started.

Rather than just sticking to makeup tutorials, Mayra felt the need to step out of her comfort zone and try different things. Just to change things up a bit, she started doing challenges and reviews of certain products and is now having a lot more fun with it all.

When she had her first viral video, she was shocked. She absolutely didn’t expect that it would get over 1 million views overnight and hit 15 million views in just a week. Although there’s no formula to making a viral video, Mayra says that it’s her craziest videos that help her out the most.

5 Key Interview Takeaways

  1. ) Just start with what you have. A lot of people think they need an expensive camera and expensive lighting before they can start filming their videos, but this isn’t true. Just use what you have around you. Mayra says, “It doesn’t matter if you don’t have the best computer or the best camera out there. Just start with what you have and eventually you can work your way up to better things.”
  2. ) Don’t fake it. Sometimes people choose to be fake because they believe people aren’t going to like their true selves. However, if you do that, people are going to recognize you’re not being truthful and will eventually find out that you’re being fake in front of the camera. So, just be yourself from the very start. Believe that people will like you for who you really are.
  3. ) Think outside the box. Having that one viral video would really help your channel get noticed and earn you thousands if not millions of subscribers.
  4. ) Don’t let hate comments get to you. Hate comments will pop out now and then but don’t ever let them get to you. You don’t always have to defend yourself or explain yourself to haters. It’s best to just ignore them and move on and just laugh them all away.
  5. Get confidence from your audience. Feed off the positive comments from your viewers and get encouragement from them. There’s nothing like a compliment that could make your day.

Mayra‘s Favorite Items Mentioned in The Podcast!

Microphone | Diva Ring Light| Soft BoxesOrigins Age-Defense Moisturizer with White TeaANASTASIA Brow Definer Pencil: Ebony

 

Resources

100 COATS OF LIQUID LIPSTICK!

GRWM | MY ENGAGEMENT PARTY!

ANTI HAUL | Makeup I WILL NOT be buying!

MASON JAR FOUNDATION | FUEGO OR NO PUEDO?!

Simply Nailogical’s YouTube Channel

KathleenLights’ YouTube Channel

Jaclyn Hill’s YouTube Channel

 

Connect with Mayra

YouTube Channel

Facebook

Instagram

Twitter

 

Other Episodes You Might Like

The Best YouTube Thumbnail Tips with Karina Garcia

How to Go Viral on YouTube with YouTuber Clancy Burke

 

Facebook Group:

Don’t forget to sign up for our FREE Facebook group if you are a YouTube content creator or you are thinking of starting a channel!

 

SaveSave

Author: Erika Vieira

Marketing and sales expert Erika Vieira is the host and producer of the #1 influencer strategy podcast, Beauty and the Vlog. The podcast, with over 100 episodes and hundreds of thousands of downloads is dedicated to content creators who are looking to start, improve and grow their unique influence online. Erika works with influencers on personal branding, content improvement and defining a niche via customized strategy sessions, channel critiques and business support. She also loves makeup, beauty and her family and believes anyone who has the drive and passion can find success online. Feel free to send her a message here.

  • Bianca Rogoveanu

    This is one example of showing courage and risking everything you have at the moment to follow your biggest dream. All my appreciation for this wonderful lady, she’s an inspiration to all of us ! Thank you, Erika, keep doing what you love !

    • Beauty and the Vlog

      Yes, Mayra was a great guest. Im glad you were inspired by the interview! 🙂

  • Dana Esker

    Great advice, especially about not letting hate comments get to you.