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YouTube Creator Channel Review: MakeupBySaz

YouTube Creator Channel Review with MakeupBySaz: Beauty and the Vlog Podcast Episode 60


Hello Beauties! I am SO excited about this week’s podcast episode. In the past, I have worked with clients and businesses helping them grow their YouTube channel through strategy sessions and channel reviews. I decided to do a few of these strategy sessions on the podcast since my clients got SO much out of them and I know that the Beauty and the Vlog listeners can benefit tremendously as well. You can listen to the strategy session on the podcast by click on the pink bar above or you can listen on iTunes or Stitcher.

I made an announcement a few weeks back asking if anyone wanted a review and strategy session of their own channel which would be aired on the podcast. The response was OVERWHELMING. I was blown away by how many people were interested. I loved reading all of the kind things people had to say about the podcast, but I especially enjoyed checking out all of your channels! There are so many people who are putting their heart and soul into their YouTube videos and I wanted to help everyone! Alas, I could only select two and Sara “MakeupbySaz” seemed like an excellent pick. She has been on YouTube for almost three years and seemed to be doing all of the right things. She has a consistent schedule, good quality content with excellent lighting and editing skills and she has collaborated with many YouTubers including her close friend The Makup chair who has over a million subscribers. She appears to be doing everything right, but she was stuck and not growing. It can be frustrating to work SO hard, yet not see results.  Sara felt stuck. Luckily, that’s where I came in.

Im struggling with my views even though I have 22k subscribers, but maybe 1k-1,500 will tune in. I noticed in the last few months a decrease. I want to keep my viewers that I have and increase and grow over time. That is my main struggle. – MakeupbySaz

Download the Podcast and Listen on the Go!


Stitcher: Android

Channel Strategy Stats:

The strategy session was held on August 22, 2016 and at the time of the session, she had 22,388 subscribers and 1.4 million video views.

Here are a few screen shots from the session.

Channel Banner and Eyebrow Stencil Thumbnail:

Screen Shot 2016-08-22 at 7.29.54 PM

Some of Sara’s Recent Thumbnails:

MakeupbySaz Thumbnails

Links Mentioned During Interview:

Melanie Murphy Interview 

ThatGirlShaeXO YouTube Channel

How to Launch Your YouTube Channel Lesson 2: Branding Your YouTube Channel BV Podcast 56

How to Launch Your YouTube Channel Lesson 1: Finding your Niche BV Podcast 49

Facebook Group:

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Author: Erika Vieira

Marketing and sales expert Erika Vieira is the host and producer of the #1 influencer strategy podcast, Beauty and the Vlog. The podcast, with over 100 episodes and hundreds of thousands of downloads is dedicated to content creators who are looking to start, improve and grow their unique influence online. Erika works with influencers on personal branding, content improvement and defining a niche via customized strategy sessions, channel critiques and business support. She also loves makeup, beauty and her family and believes anyone who has the drive and passion can find success online. Feel free to send her a message here.

  • This was very interesting to lesson to. I just subscribed to her channel . I would love to know how your suggestions work out. Also how can I get you to look at my channel

    • Erika Vieira

      Hi Sabrina, You can send me an email, I am putting together a list of people who have expressed interest in this. I may offer this as a service in the future.