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Technology and Tool Tops for Starting and Growing a YouTube Channel

Technology and Tool Tops for Starting and Growing a YouTube Channel with Andrea Marie: Beauty and the Vlog Podcast Episode 21

Andrea Marie is a technology and ETSY maven who started her YouTube channel because of her obsession with makeup. Her channel consists of a lot of DIY, fashion and beauty topics. We chat about her love of technology and how that has helped her build her channel. Please note that her correct channel is youtube.com/AndreaMarieYT which is different than what she stated in this video. Andrea’s new channel was started November of last year and has 4,000 subscribers.

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Andrea Marie Show Notes! 

Below are some of my favorite parts of the interview plus the Beauty Bonus Round! Please note some items have been revised from the audio slightly. 

The editing process is the most fun for me.

My dad was always big into computers and he taught me how to use photoshop when I was 7 years old. In middle school I took a lot of computer classes where I was recommended to skip computer classes in high school.

The only thing that was new to me when I started YouTube and vlogging was the video editing. I think its become a lot easier as they keep updating these programs for anyone to be able to do it. Anyone really can do it.

You do make money on YouTube and its nice, but I do have a full time job otherwise. YouTube will always be a hobby. I enjoy making the videos. I enjoy having an excuse to buy the products and talk to everyone about them.  

I don’t think there was one instance where I overall failed. I think that one of the big things that I went through with YouTube were the hate comments and dealing with that.

We have to deal with all this hate. Its cyber bullying, thats what it is. You have to deal with blocking those people. It is hard at first, especially when you are new to getting all of this attention and you get this negative attention and it’s hard.

Beauty Bonus Round

What are your three Holy Grail items?

Anastasia Contour Kit: This is life changing, I’m recommending it for everyone.

Anastasia Dip Brow

Stila Stay all Day Liquid Lipsticks

What are your top technology must haves?

Mac Pro Retina. You need the power that a MAC pro has.

Lighting and camera and lens

Lighting is a big deal. Your camera choice, you need DSLR or better.

Final Cut X to edit.

Who is your Beauty Vlogger Inspiration?

Arden Rose 38

Jaclynn Hill

What do you wish you knew when you first started YouTube?

Staying consistent and putting out videos on a schedule. Even if you do one video a week and you do that consistently every week. Also, have a thick skin about YouTube and to not take it too personally. The more views you get on a video, the more hate you get because of the wide audience.

When something comes out, the faster you get it up, the less amount of people with that video. Same thing goes for if you do an unboxing. If you wait to do your IPSY boxing for three weeks, everyone already has theirs out and everyone else has already watched it and nobody will be interested.

What is your best piece of advice for someone starting their YouTube channel?

Dive in and go for it. Be yourself. The people who are watching are going to see through if you are not being yourself. Let yourself shine because that is the one thing you have that nobody else has.

Author: Erika Vieira

Marketing and sales expert Erika Vieira is the host and producer of the #1 influencer strategy podcast, Beauty and the Vlog. The podcast, with over 100 episodes and hundreds of thousands of downloads is dedicated to content creators who are looking to start, improve and grow their unique influence online. Erika works with influencers on personal branding, content improvement and defining a niche via customized strategy sessions, channel critiques and business support. She also loves makeup, beauty and her family and believes anyone who has the drive and passion can find success online. Feel free to send her a message here.